WEAR Ghana aspires to be Africa’s most loved brand

WEAR Ghana is a women-led Ghanaian apparel company, whose story began in 2013 when two young women, Awura Abena Agyeman (AA) and Angorkor Nai-Kwade (KK), left their corporate jobs.

Although they did not have any formal training in apparel manufacturing, they were firm in their decision to pursue their entrepreneurial journey. “Entrepreneurship holds the key to transform Africa,” says Awura.

Today the company is run by a team of young professionals mostly under 30 years old, of which 90% are women. These women have diverse backgrounds – some did not finish school and some hold Master’s degrees from overseas universities. But they share a common purpose: celebrate African culture, inspire the next generation, and create opportunities for women.